Makeup brand I Heart Revolution has teamed up with Disney to release a new collaboration that features makeup collections inspired by Tiana, Belle, and Cinderella. Shared out across their social channels on October 28, 2020, the collaboration has been in progress since some time in 2019.
I Heart Revolution is a UK based brand beneath Revolution Beauty and aims to dive into the more playful side of the beauty and makeup world, offering colorful and unique collections. Revolution presents the idea of empowerment as being a big inspiration behind the Disney princess inspired line.
In a piece discussing the collection, I Heart Revolution shared that Tiana, Belle, and Cinderella were all chosen because “we felt it was important to hero who the princesses were before and after they became princesses, because we believe they’re equally as important.”
Each princess has her own storybook palette, highlighter, lip topper, and faux lashes that come in the leading lady’s signature colors and shades. The storybook palettes feature both matte and shimmer eyeshadows, blushers, and highlighters as well.